2)  Every impression, click and conversion can be measured very accurately.  Thus, you can collect a wealth of information which you can use to squeeze more profits from your ad campaigns. 

Click Designers runs high quality Internet ad campaigns with conversion rates that deliver on your profit goals. To do that, we have to treat every campaign uniquely. We start with a detailed conversation with you to understand exactly what your goals and aspirations are for your Internet ad strategy. We then tailor the Ad Campaign to realize all your objectives.


We optimize Pay Per Click campaigns

We run Pay Per Click (PPC) campaigns on search engines such as Google, Yahoo and Microsoft.  As part of our Campaign Setup and Management, we do the following:

• Research keywords to identify and generate a master list (of keywords) by utilizing both third party tools and “borrowing” from your competitor’s when necessary! 
• Analyze the competitive landscape to understand how well your competition is doing with their respective ad campaigns. This will allow you to effectively position your brand against the competition. 
• Develop rich creative for your landing pages (pages on your website that visitors land on after clicking your ad or link on Google, Yahoo, etc) so that your visitors convert at a highly desirable rate. 
• Develop ad creative that communicates value and benefits so that you are able to attract the “right” visitors to your website. 
• Target your users globally, regionally or locally. 
• Reach out to users at all stages of the Sales Cycle from Awareness to Purchase 
• Launch, manage and optimize the campaigns to get you a high increase in profits by executing: 
• Different versions of ad copy and landing pages in an A/B testing setup to identify the metrics that perform well with your customers. 
• An active keyword management effort that will determine keyword selection and bids. Note that this will be an ongoing weekly effort determined by individual keyword profitability. 
• Google Analytics to evaluate your website’s data stream and to create reports that: track page-visits, track page visitors, compute average time spent on a page, etc. 

When you sign up with us for PPC campaign management services, as part of those services, if appropriate, we will sign you up with:   Shopping Engines such as Shopping.com.  If you are selling products, shopping engines can bring you very qualified leads as they, too, are primarily search based, i.e. your ad is seen precisely when someone searches for the products that you are selling.   We will advertise on this channel and measure how well this channel is working for you. 

2) Content Networks – search engines such as Google and Yahoo already have their own Content Networks.  Your ad is viewed by potential customers as they browse websites that are aligned with your targeted keywords.  If you want to increase the reach of your advertisement by going beyond the Content Networks that search engines work with, we’ll research and run campaigns on the right Content Networks for you.

3)  Affiliate Networks – if you are selling online, or more generally, converting visitors to customers online, Affiliate Networks may be right for you.  With Affiliate Networks, you only pay when someone actually convertswebsite. (buys) from you. 

In all cases, we enable the tracking, reporting and optimizing process.  As we collect data, we will fine tune your campaigns to re-direct budget to your most profitable channel, yet at the same time, use multiple channels to diversify risk.

Pricing:
We have waived our Campaign Setup & Launch fee of $995 if you sign up by Sept 30, 2008. You will receive all of the above noted valuable services at $0 cost! Our on-going monthly Campaign Management fee starts at only $495 so call now to take advantage of our unique offer.

If your needs are different, please do email us at: info@ClickDesigners.com